
Hi there!
I’m Hojae, a product designer with 7+ years of experience based in Seoul.
At MUSINSA, Korea's #1 fashion platform with 15M+ users,
I lead UX for advertising and creator marketplace products, turning complex workflows into repeatable, revenue-driving patterns.
Hi there!
I’m Hojae, a product designer with 7+ years of experience based in Seoul.
At MUSINSA, Korea's #1 fashion platform with 15M+ users,
I lead UX for advertising and creator marketplace products, turning complex workflows into repeatable, revenue-driving patterns.
Experience
Experience
MUSINSA
MUSINSA
Korea's leading fashion commerce platform (15M members, 5.3M MAU)
Korea's leading fashion commerce platform (15M members, 5.3M MAU)
Product Designer · Feb 2023 - Current
Product Designer · Feb 2023 - Current
Led UX for ads platform and creator marketplace. Scaled agency-led ad operations (+683%) and redesigned campaign structures to activate the Beauty category.
Led UX for ads platform and creator marketplace. Scaled agency-led ad operations (+683%) and redesigned campaign structures to activate the Beauty category.
TMON
TMON
Major Korean e-commerce platform (4.5M MAU)
Major Korean e-commerce platform (4.5M MAU)
Product Owner · July 2021 - Dec 2022
Served as Product Owner, defining product strategy and driving conversion optimization through UX research, A/B testing, and controlled experimentation.
Served as Product Owner, defining product strategy and driving conversion optimization through UX research, A/B testing, and controlled experimentation.
ATREEZ
ATREEZ
UXUI Designer · Feb 2020 - Jun 2021
Led end-to-end UX for PikiCast app renewal and PikiLive live-commerce platform launch, covering both design and partial PM responsibilities.
Led end-to-end UX for PikiCast app renewal and PikiLive live-commerce platform launch, covering both design and partial PM responsibilities.
XGROUND
XGROUND
UXUI Designer · Apr 2018 - Jan 2020
Designed UX for memeChat, the first local messaging app in Mongolia.
Designed UX for memeChat, the first local messaging app in Mongolia.
Beyond Product
Beyond Product
I care deeply about teamwork, culture,
and continuous learning.
I care deeply about teamwork, culture, and continuous learning.
At work, I enjoy creating space for better collaboration through workshops, shared discussions, and cross-functional alignment.
Outside of work, I stay active in design mentoring, portfolio reviews, and peer learning groups to keep sharpening my perspective and share experience with others.
At work, I enjoy creating space for better collaboration through workshops, shared discussions, and cross-functional alignment.
Outside of work, I stay active in design mentoring, portfolio reviews, and peer learning groups to keep sharpening my perspective and share experience with others.


🙂

🙂
Skills/Tools
Skills/Tools
AI-assisted Development
AI-assisted Development
Product Design
Product Design
User Research
User Research
Hi-Fi Prototyping
Hi-Fi Prototyping
Business Goal Alignment
Business Goal Alignment
Data-informed Design
Data-informed Design